braun bc01 alarm clock - design after dietrich lubs

a simple and very logical form: a cylinder for the clock and dial - and it, at right angles, another cylinder, clearly recognizable for the aa battery, at the same time the stand for the alarm clock.

the bc01 alarm clock corresponds relatively exactly to the braun alarm clock ab5, which dietrich lubs designed for braun in the late 1980s. the alarm clock has been back in production for some time. the black and white dial with the simple hand for the time and the alarm time as well as the yellow hand for the seconds are among the standards of braun watches.